--- title: Clerk.io Blog | Audience Segmentation description: Audience Segmentation | Clerk.io's Artificial Intelligence deciphers individual needs, allowing you to attract, convert and retain more customers. --- [![Logo](https://blog.clerk.io/hubfs/Clerkio_theme_2021/Brand_assets/Logo.svg "Logo")](https://clerk.io/) [![Request a demo](https://no-cache.hubspot.com/cta/default/584671/98d27140-0cf8-4c4d-b3bd-40410fe5ff9e.png)](https://cta-redirect.hubspot.com/cta/redirect/584671/98d27140-0cf8-4c4d-b3bd-40410fe5ff9e) [![](https://blog.clerk.io/hubfs/Blog%20post%20Audience%20analytics-1.png)](https://blog.clerk.io/short-term-revenue) # [How to Increase Short-Term Revenue](https://blog.clerk.io/short-term-revenue) Like long-term revenue, short-term revenue is a critical part of a healthy business. Essentially, how can your business make it to the long term without short-term profits? - May 10 2022 - ![](https://blog.clerk.io/hubfs/Clerkio_theme_2021/Images/Blog/read.png) 8 minute read - [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) ![Alice Montalto](https://blog.clerk.io/hubfs/Alice-1.jpg) Alice Montalto May 10 2022 ### Categories - [Recent Articles](https://blog.clerk.io) - [Customer Stories](https://try.clerk.io/customer-stories) - [Best Practices](https://blog.clerk.io/topic/best-practices) - [Trends](https://blog.clerk.io/topic/trends) - [Personalization](https://blog.clerk.io/topic/personalization) - [Email Marketing](https://blog.clerk.io/topic/email-marketing) - [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) - [Clerk.io Updates](https://blog.clerk.io/topic/clerk-io-updates) - [Best Practices (80)](https://blog.clerk.io/topic/best-practices) ![Icon-svg-svg-2-svg (2)](https://blog.clerk.io/hubfs/Clerkio_theme_2021/Images/Blog/Icon-svg-svg-2-svg%20(2).svg "Icon-svg-svg-2-svg (2)") ### NEWSLETTER ### Follow Us - [Facebook](https://www.facebook.com/www.Clerk.io)  - [Twitter](https://twitter.com/Clerk_io)  - [LinkedIn](https://www.linkedin.com/company/clerk-io/)  - [Instagram](https://blog.clerk.io/topic/audience-segmentation#https://www.instagram.com/clerk_io/?hl=en)  - [YouTube](https://www.youtube.com/channel/UCjZ6NPX13STRKeBZOhXjPHg)  [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 8 minute read ## [How to Increase Short-Term Revenue](https://blog.clerk.io/short-term-revenue) [Read More](https://blog.clerk.io/short-term-revenue) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 12 minute read ## [How to Increase Customer Lifetime Value (LTV) with Targeted Ads](https://blog.clerk.io/lifetime-value-targeted-ads) [Read More](https://blog.clerk.io/lifetime-value-targeted-ads) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 6 minute read ## [Make Informed Purchasing Decisions With Clerk’s Customer Analytics](https://blog.clerk.io/informed-purchase-customer-analytics) [Read More](https://blog.clerk.io/informed-purchase-customer-analytics) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 6 minute read ## [Find Out If Black Friday Is Worth It](https://blog.clerk.io/black-friday-customer-analytics) [Read More](https://blog.clerk.io/black-friday-customer-analytics) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 6 minute read ## [Which is More Profitable: Discount Customers or Spendthrifts?](https://blog.clerk.io/discount-vs-spendthrifts) [Read More](https://blog.clerk.io/discount-vs-spendthrifts) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 8 minute read ## [Improve Profitability by Finding Customers Interested in High Margin Products](https://blog.clerk.io/profitability-high-margin-products) [Read More](https://blog.clerk.io/profitability-high-margin-products) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 11 minute read ## [What is a Customer Data Platform? The Definitive Guide to CDPs (2022)](https://blog.clerk.io/cdp) [Read More](https://blog.clerk.io/cdp) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 9 minute read ## [The Ultimate Guide to Birthday Campaigns: Show You Care While You Sell](https://blog.clerk.io/happy-birthday-to-you) [Read More](https://blog.clerk.io/happy-birthday-to-you) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 10 minute read ## [The Power of Segmentation (Statistically Proven)](https://blog.clerk.io/the-power-of-segmentation) [Read More](https://blog.clerk.io/the-power-of-segmentation) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 7 minute read ## [3 Powerful Examples of Using Clerk Audience for Omnichannel Marketing](https://blog.clerk.io/audience-examples) [Read More](https://blog.clerk.io/audience-examples) [All posts](https://blog.clerk.io/all) [Next](https://blog.clerk.io/topic/audience-segmentation/page/2) Load More Ready to get started? 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