--- title: Clerk.io Blog | Best Practices (7) description: Best Practices | Clerk.io's Artificial Intelligence deciphers individual needs, allowing you to attract, convert and retain more customers. (7) --- [![Logo](https://blog.clerk.io/hubfs/Clerkio_theme_2021/Brand_assets/Logo.svg "Logo")](https://clerk.io/) [![Request a demo](https://no-cache.hubspot.com/cta/default/584671/98d27140-0cf8-4c4d-b3bd-40410fe5ff9e.png)](https://cta-redirect.hubspot.com/cta/redirect/584671/98d27140-0cf8-4c4d-b3bd-40410fe5ff9e) [![SocialMediaBlogPost](https://blog.clerk.io/hubfs/SocialMediaBlogPost.png)](https://blog.clerk.io/what-about-your-social-media-strategy-) # [What About Your Social Media Strategy?](https://blog.clerk.io/what-about-your-social-media-strategy-) Social media is here to stay. You can’t escape it, and from the way things are going, it’s one of the most effective ways to reach huge portion customers—possibly the most profitable demographic of shoppers. A high number of people [(78%)](https://www.forbes.com/sites/marketshare/2012/05/07/are-brands-wielding-more-influence-in-social-media-than-we-thought/#1026948a71e1) say their purchases are influenced by. - October 26 2018 - ![](https://blog.clerk.io/hubfs/Clerkio_theme_2021/Images/Blog/read.png) 8 minute read - [Best Practices](https://blog.clerk.io/topic/best-practices) ![Nohely - Clerk](https://blog.clerk.io/hubfs/Nohely%20Gedeon%20headshot.jpg) Nohely - Clerk October 26 2018 ### Categories - [Recent Articles](https://blog.clerk.io) - [Customer Stories](https://try.clerk.io/customer-stories) - [Best Practices](https://blog.clerk.io/topic/best-practices) - [Trends](https://blog.clerk.io/topic/trends) - [Personalization](https://blog.clerk.io/topic/personalization) - [Email Marketing](https://blog.clerk.io/topic/email-marketing) - [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) - [Clerk.io Updates](https://blog.clerk.io/topic/clerk-io-updates) - [Best Practices (80)](https://blog.clerk.io/topic/best-practices) ![Icon-svg-svg-2-svg (2)](https://blog.clerk.io/hubfs/Clerkio_theme_2021/Images/Blog/Icon-svg-svg-2-svg%20(2).svg "Icon-svg-svg-2-svg (2)") ### NEWSLETTER ### Follow Us - [Facebook](https://www.facebook.com/www.Clerk.io)  - [Twitter](https://twitter.com/Clerk_io)  - [LinkedIn](https://www.linkedin.com/company/clerk-io/)  - [Instagram](https://blog.clerk.io/topic/best-practices/page/7#https://www.instagram.com/clerk_io/?hl=en)  - [YouTube](https://www.youtube.com/channel/UCjZ6NPX13STRKeBZOhXjPHg)  [Best Practices](https://blog.clerk.io/topic/best-practices) | 8 minute read ## [What About Your Social Media Strategy?](https://blog.clerk.io/what-about-your-social-media-strategy-) [Read More](https://blog.clerk.io/what-about-your-social-media-strategy-) [Best Practices](https://blog.clerk.io/topic/best-practices) | 4 minute read ## [What’s the Deal with Cyber Monday?](https://blog.clerk.io/whats-the-deal-with-cyber-monday) [Read More](https://blog.clerk.io/whats-the-deal-with-cyber-monday) [Best Practices](https://blog.clerk.io/topic/best-practices) | 5 minute read ## [3 Things You Should Know to Maximize Black Friday](https://blog.clerk.io/3-things-you-know-to-maximize-black-friday) [Read More](https://blog.clerk.io/3-things-you-know-to-maximize-black-friday) [Best Practices](https://blog.clerk.io/topic/best-practices) | 6 minute read ## [Black Friday Deals Early! 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