How’re your conversion rates? You may be frustrated that they’re not as high as you would like them to be. Having a low conversion rate can harm your business by slowing your leads and sales down. If you’re a little stuck on how to change that then, read on!
Match Up?
Every e-commerce loves a call-to-action. But there comes a point where they may be causing a problem. A thing you have to keep in when creating your call-to-action is to think about the offer you’re wanting to present from your consumers point of view. If your headline and call-to-action don’t match up, your consumer won’t click. Period.
So to hopefully increase your low conversion rates, make sure everything is in sync.
Users
User Experience. This is probably the most important thing to consider when evaluating your conversion rates. It all comes down to this scenario - if your consumer can’t find what they want or need easily from your website then they’ll leave. It’s as simple as that.
If you need a hand in trying to drive more traffic then give Clerk.io a chance to help you with that.
Optimize For Mobile
Do not ignore your potential mobile users. As we all know, having a mobile is like having another limb attached to your body. So it’s pretty obvious to understand that the number of sales being made through mobile devices has increased by 65%. Have you checked how your site looks on a mobile screen? If not, then that’s another reason why your conversion rates are lower than you’re wanting them to be.
After reading this blog post maybe you have some ideas on why you have low conversion rates and more importantly, how you could improve your e-commerce. Once you have a better understanding of how to influence your conversion rates then you’ll be drifting along easier down the e-commerce river.
