--- title: Clerk.io Blog | Fiona Zeng Skovhøj (2) description: Clerk.io's Artificial Intelligence deciphers individual needs, allowing you to attract, convert and retain more customers. (2) --- [![Logo](https://blog.clerk.io/hubfs/Clerkio_theme_2021/Brand_assets/Logo.svg "Logo")](https://clerk.io/) [![Request a demo](https://no-cache.hubspot.com/cta/default/584671/98d27140-0cf8-4c4d-b3bd-40410fe5ff9e.png)](https://cta-redirect.hubspot.com/cta/redirect/584671/98d27140-0cf8-4c4d-b3bd-40410fe5ff9e) [![](https://blog.clerk.io/hubfs/tamanna-rumee-KzidBAES-uE-unsplash.jpg)](https://blog.clerk.io/black-friday-like-amazon-what-you-need-to-know) # [Win Black Friday Like Amazon: 4 Things You Need to Know for 2022](https://blog.clerk.io/black-friday-like-amazon-what-you-need-to-know) Amazon announced that 2021’s holiday shopping period has been the biggest in its history! Last year, independent businesses selling on [Amazon surpassed $4.8 billion](https://www.cnbc.com/2020/12/01/amazon-announces-black-friday-cyber-monday-2020-results.html) in worldwide sales from Black Friday through Cyber Monday, 60% up from 2019. - August 31 2022 - ![](https://blog.clerk.io/hubfs/Clerkio_theme_2021/Images/Blog/read.png) 9 minute read - [Best Practices](https://blog.clerk.io/topic/best-practices) ![Fiona Zeng Skovhøj](https://blog.clerk.io/hubfs/received_420369592464100_mr1608199706558%20copy.jpg) Fiona Zeng Skovhøj August 31 2022 ### Categories - [Recent Articles](https://blog.clerk.io) - [Customer Stories](https://try.clerk.io/customer-stories) - [Best Practices](https://blog.clerk.io/topic/best-practices) - [Trends](https://blog.clerk.io/topic/trends) - [Personalization](https://blog.clerk.io/topic/personalization) - [Email Marketing](https://blog.clerk.io/topic/email-marketing) - [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) - [Clerk.io Updates](https://blog.clerk.io/topic/clerk-io-updates) - [Best Practices (80)](https://blog.clerk.io/topic/best-practices) ![Icon-svg-svg-2-svg (2)](https://blog.clerk.io/hubfs/Clerkio_theme_2021/Images/Blog/Icon-svg-svg-2-svg%20(2).svg "Icon-svg-svg-2-svg (2)") ### NEWSLETTER ### Follow Us - [Facebook](https://www.facebook.com/www.Clerk.io)  - [Twitter](https://twitter.com/Clerk_io)  - [LinkedIn](https://www.linkedin.com/company/clerk-io/)  - [Instagram](https://blog.clerk.io/author/fiona-zeng-skovh%C3%B8j/page/2#https://www.instagram.com/clerk_io/?hl=en)  - [YouTube](https://www.youtube.com/channel/UCjZ6NPX13STRKeBZOhXjPHg)  [Customer Stories](https://blog.clerk.io/topic/customer-stories) | 7 minute read ## [How Targetsas Boosts Their Conversion Rate by 13.2X](https://blog.clerk.io/customer-story-targetsas) [Read More](https://blog.clerk.io/customer-story-targetsas) [Trends](https://blog.clerk.io/topic/trends) | 8 minute read ## [Research Online Purchase Offline: What Does ROPO Mean to Your Business?](https://blog.clerk.io/research-online-purchase-offline) [Read More](https://blog.clerk.io/research-online-purchase-offline) [Audience Segmentation](https://blog.clerk.io/topic/audience-segmentation) | 11 minute read ## [What is a Customer Data Platform? The Definitive Guide to CDPs (2022)](https://blog.clerk.io/cdp) [Read More](https://blog.clerk.io/cdp) [Trends](https://blog.clerk.io/topic/trends) | 12 minute read ## [The Best E-Commerce Personalization Technology: Comparing Neural Networks, Collaborative Filtering & ClerkCore](https://blog.clerk.io/clerkcore) [Read More](https://blog.clerk.io/clerkcore) [Trends](https://blog.clerk.io/topic/trends) | 10 minute read ## [Using Collaborative Filtering in E-Commerce: Advantages & Disadvantages](https://blog.clerk.io/collaborative-filtering) [Read More](https://blog.clerk.io/collaborative-filtering) [Customer Stories](https://blog.clerk.io/topic/customer-stories) | 7 minute read ## [How Buffetti Boosts ROI & Sales Whilst Reducing Manual Work With Clerk](https://blog.clerk.io/customer-story-buffetti) [Read More](https://blog.clerk.io/customer-story-buffetti) [Customer Stories](https://blog.clerk.io/topic/customer-stories) | 5 minute read ## [How Marinor Increases Sales & Saves Time Using Email Automation Tools](https://blog.clerk.io/customer-story-marinor) [Read More](https://blog.clerk.io/customer-story-marinor) [Customer Stories](https://blog.clerk.io/topic/customer-stories) | 7 minute read ## [How Barefoot Junkie Automates Email Marketing and Increases Profits](https://blog.clerk.io/customer-story-barefoot-junkie) [Read More](https://blog.clerk.io/customer-story-barefoot-junkie) [Trends](https://blog.clerk.io/topic/trends) | 8 minute read ## [Neural Network Applications in E-Commerce: Advantages & Disadvantages](https://blog.clerk.io/neural-network) [Read More](https://blog.clerk.io/neural-network) [Customer Stories](https://blog.clerk.io/topic/customer-stories) | 6 minute read ## [How Procosmet Improved CX & Increased Conversion Rate by 595%](https://blog.clerk.io/customer-story-procosmet) [Read More](https://blog.clerk.io/customer-story-procosmet) [Previous](https://blog.clerk.io/author/fiona-zeng-skovhøj/page/1) [All posts](https://blog.clerk.io/all) [Next](https://blog.clerk.io/author/fiona-zeng-skovhøj/page/3) Load More Ready to get started? 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