Birthday Campaigns that Increase Conversions - Show you Care While you Sell

Birthdays are one of the few special occasions that you can’t say were created by greeting cards companies to increase revenues. That being said, who doesn’t love receiving ...
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Predictions in Ecommerce - What's on the Horizon?

The world of e-commerce is an ever changing landscape of customer needs and capabilities. It’s evolving so fast that the norms of a few years ago seem alien to us now.
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The Power of Personalisation

Personal shoppers in department stores are seen as a luxury commodity and there’s no reason why machine analogues shouldn’t be the same. Doubters may claim otherwise, but a ...
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