Big Sales Aren't Just For Christmas

Black Friday and Christmas don’t have to be the only time that sales peak and you get a nice rush of orders. Small gift-days, too, can generate a bump in orders. Whether it’s ...
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4 and-a-half Trivia Facts We Don't Usually Hear About e-Commerce

And now for something completely different…
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3 Ways Machine Learning Helps You Find Your Blindspots

Each one of us has one thing we know fairly well. A topic which we could be quizzed on and remain unfazed. Then there are topics we know exist, but don’t really know much ...
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How to Sell What No-one is Buying

Growing up in the UK and now being based in Copenhagen, I am used to having little faith in those middle months of the year some people like to call “Summer”. Umbrellas are ...
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Decoding Tech Buzzwords

It often feels like there is a lot of jargon floating around when it comes to technology. There are so many terms for so many unique things, but then again it can sometimes ...
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The Power of Segmentation

Segments of your audience (a.k.a customer base) are just like segments of an orange, a whole divided into parts. In our world however, each segment is uniquely different and we ...
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Birthday Campaigns that Increase Conversions - Show you Care While you Sell

Birthdays are one of the few special occasions that you can’t say were created by greeting cards companies to increase revenues. That being said, who doesn’t love receiving ...
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